14 RANDOM THINGS
You don’t know much about me. Let's fix that. Here are a few facts, thoughts and details about me.
I was born and raised in Australia, on the west coast of the country. I’ve been told it’s the most isolated city of 1M+ people in the world.
I wasn’t allowed to watch commercial TV as a kid, which is likely where my obsession of advertising and marketing originated. On reflection, it’s also likely my first lesson on why scarcity marketing tactics are so damn effective.
This 👏 Quote 👏 “Most of the world will make decisions by either guessing or using their gut. They will be either lucky or wrong.” - Suhail Doshi, CEO, Mixpanel.
It’s safe to say i’m a True Crime podcast junkie.
Back in 2012, I organised Europe’s largest YouTube gathering in London resulting in queues of 10,000+ fans.
I’ve lived and worked in Sydney, London and San Francisco.
I’m a qualified Advanced Scuba Diver and have had the chance to dive around the world in Tanzania, Egypt, The Philippines and Malta.
Yes, I did a Tough Mudder event and earned my coveted finisher headband 💪
I’m passionate about ocean conservation and raising awareness about the dark side of wildlife tourism. I’m proud to have been a part of establishing Contiki Cares (part of the Treadright Foundation) helping travellers to make more sustainable travel choices.
I’ve always known what I wanted to do when I grew up, and have always had an obsession with everything digital, social and tech.
I went to science camp in high school.
My entrepreneurial spirit started early in my childhood with numerous money making endeavours, including selling bottled un-pickled olives from my family garden to unsuspecting neighbours.
I’m 107% addicted to technology.
Building passionate brand fans is my happy place. I’m proud to have worked for some for the world’s most loved consumer brands that have made a positive impact on the world ✌️
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